The leading Latin American countries in the cannabis sector

The leading Latin American countries in the cannabis sector

The legalization and use of cannabis are becoming increasingly popular not only in North America and Europe, but also in Latin American countries. Investment flows to the region, as it is positioned as a leading provider of the global cannabis market. But who is leading this movement for the legalization of cannabis in Latin America?

Uruguayan legalization of cannabis caused a wave of more liberal policies and laws throughout Latin America. Between 2015 and 2017, other countries began to follow Uruguay in its legalization of cannabis. Countries included Mexico, Colombia, Argentina, Peru, Paraguay and Chile. All these countries have laws that legalize medical cannabis, hemp or cannabidiol (CBD) products. With a population in Latin America of about 620,000,000 people, the cannabis market is emerging as the next global expansion platform for foreign investors.

Chile, which, according to a 2017 survey by the Andrés Bello University and the University of London, is the Latin American nation that consumes the most marijuana, became in May the first country in the region to sell cannabinoid-based drugs in pharmacies. The southern country has a law that protects the cultivation of the plant for “its exclusive personal use and is close in time” and since December 2015 it has legislation that authorizes the production and sale of marijuana derived medicines, although its cost It is very high.

In Mexico, in the middle of last year the decree that legalized marijuana for therapeutic use throughout the country was published, although its regulation is still pending.

On the regulatory issue, “political decisions must be based on consistent scientific evidence, in order to identify which cannabis derivatives are useful, in what dosage and modes of administration, and for which problems specifically,” said Luis Alfonzo, regional advisor on Use of Psychoactive Substances of the Pan American Health Organization (PAHO).

Thinking about this, the governor of Puerto Rico, Ricardo Rosselló, signed in July the law that regulates the medicinal use of cannabis, something that he considered addresses a public health issue “while maintaining all the safeguards to protect the general public ”

Argentina regulated last September the law that allows the medicinal use of marijuana, a measure that guarantees certain patients access to cannabis oil and in Panama the debate increased since a legislative initiative to legalize the consumption of Liquid marijuana for medicinal purposes, after what the Government asked in November not to confuse it with recreational consumption.

In April 2017, through Decree 613, Colombia took the first steps in the matter of regulation of Law 1787 of 2016, through which a regulatory framework was created that allows safe and informed access to the medical and scientific use of cannabis and its derivatives in the national territory.

The objective of the rule, it was explained, is not the legalization of marijuana or recreational use, but to regulate its medical and scientific use, which allows the treatment of patients with severe or terminal illnesses.


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How to access capital?

How to access capital?

You are decided, you have a great idea, or so you think, you are willing to contact potential investors, you know that you have the whole business idea, the history and the present of your venture in your head, but when you go to see you have no idea how to transmit it properly even to your family and friends who make you gestures of not understanding completely what you mean. In that moment you understand that although investing in your business is a valuable opportunity, you need to learn something more, you need to know how to expose it. The “art” of pitch, pitch deck, teaser and many other terms that in principle may sound strange but here we will review briefly so you can access the necessary capital.

First we go to the definition of the terms and then we go to a general context.

Pitch: In essence it is a short verbal presentation with audiovisual support not exceeding 10 minutes or conditioned to the time the investor has allowed.
Pitch Deck: The written or presented version of the Pitch (usually in power point), which must be concrete, short and with the intention of leaving the investor interested to allow a future meeting.
Teaser: An executive summary of maximum two sheets briefly explaining the business plan.

Before launching these methods of presentation, which are conditioned to the time and availability that our prospect has, we will see what is essential that you are clear about your company.

    1. Knowing the business context, the competition of the sector (if there is not, it is possible that the market is new or not sufficiently profitable) and other external factors that affect your idea.
    2. To demonstrate the operation of the company in figures and that these are allied: billing, operating costs, balance sheets and all the numbers that can account for the operation of your venture and that has some stability and traction.
    3. What is the problem and how your venture offers a solution and also why it is different and / or better than others and deserves the opportunity to receive capital.
    4. You have sales, however how you have managed to make yourself known. The ally of every company: marketing. Digital media? Printed? Promotions and discounts?. How have you transmitted your product to the public for the time being?
    5. You are the visible face, however the ants in the background are equally important and important to know who you have surrounded. Your team is the most precious asset, remember: professional investors will invest in you and your team, it is important that your team shows strengths of the operation and also financial, administrative and accounting expertise.
    6. You know everything inside and out, it’s time for the Business Plan. The one that will say how much money you need, why you need it and what is the negotiation proposed to the investor to be your ally number 1. The most valuable and decisive component within this document is the financial valuation of your initiative, be prudent and realistic with the figures.

If you have total clarity about these aspects of your venture, it will be easier for you to perform your pitch, pitch deck or teaser, as the case may be. If on the other hand you do not have it securely or do not know how to obtain this information, it is time to collect, sort and analyze and in this way have greater guarantees when looking for investors.

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Cannabis legal industry in Colombia

Cannabis legal industry in Colombia

In Colombia, and in Latin America in general, 2019 is presented as the year in which the growth of the legal cannabis industry is consolidated and begins to be close to opening its doors to the end user.

Since 2015, the year in which the regulation of medicinal cannabis began, the paradigm of cannabis and marijuana began to be transformed from something harmful to society to be able to see it, like our ancestors, a medicinal plant, but also with a large number of industrial applications for the case of hemp.

The companies Cannavida, Khiron, PharmaCielo and Medcann have already obtained all the processing licenses, cultivation of psychoactive and non-psychoactive cannabis, and now they are preparing to start their commercial activity.

The Canadians have been the ones who have invested the most in cannabis entrepreneurship in Colombia with figures in excess of 30 million dollars among various groups and companies dedicated to the sector, which hope to generate more than 300 new jobs.

On the other hand, the Colombian government at the end of 2018 had issued more than 200 licenses among the four types of licenses possible (use of seed for planting, cultivation of psychoactive plants, cultivation of plants of a non-psychoactive nature and manufacture of derivatives of cannabis). However, this does not mean that all those companies or individuals are already planting marijuana in the country because for some types of licenses an additional step is required.

For cannabis derivatives and psychoactive crops (more than 1% THC concentration), the allocation of quotas should be expected, which is the maximum number of plants and total hectares that someone is authorized to plant in a defined period of time.

Between the allocation of licenses, investment capital inflow and a scientific support system for events such as Cannaciencia, 1st Symposium of medicinal cannabis of the Americas. The cannabis industry is in good health and is a market that is accessible to all people who are interested and meet specific requirements.

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